Fairtrade Month Campaign Identity

Fairtrade Month Campaign Identity

A national campaign has to be recognisable the moment it appears, across dozens of retail partners who each apply it differently. The campaign identity was built as a complete system – illustration, iconography, and the toolkit materials retailers work from – so it holds together whether it lands on a shelf talker or a storefront window.

Services
Client
Year

Brand + Illustration Systems

Environmental + Signage

Packaging

Fairtrade
2026

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